Controls, on-product graphics, branding, owner's manuals, and packaging.

Three generations of the Commercial Series treadmill - iFIT's most popular treadmill.

Redesigning the RW900.

Creating a Unified, Family Look

Cardio equipment with shared parts.

A new treadmill design that allows the display to tilt and rotate for off-the-product workouts and follows the refined look of the NordicTrack design language.

A treadmill that follows the sporty look of the ProForm design language.

By simply switching your natural motion, you can access the versatility of three machines, engaging more muscle groups and providing an incredible workout.

The first Commercial Series tread with a 22" display.

A timeless design that spans more than a decade.

The next generation of iFIT fitness trackers.

Fitness trackers

A fitness tracker that meshes fitness with fashion.

Sketch exploration for a new road shoe and a new trail shoe

Running shoe midsole and outsole design.